Whether you run a fortune 500 company or a local mom and pop business, knowing the types of goals worth measuring for your particular business and knowing how to measure them is paramount.
We make it our job (well, because it is our job) to know about different tools, websites, plug-ins and software that companies leverage to measure their marketing metrics and key performance indicators (and trust us, there are a ton!).
So you’ve read Forbes’ top tips for success in 2015, created a new Facebook page for your business and even found time to rearrange your spring tie collection (finally)!
This is all well in the neighborhood and your Wednesday tie is looking mighty fine today, but are these really the best practices you can do for your business as the new year quickly rolls on?
As a digital marketing company, KPIs (key performance indicators) and return on investment (ROI) are always on our minds. Reporting on marketing metrics is how we show our clients the value we are providing and the leads we are generating for them.
We came across the term “inbound scope creep” during our HubSpot training and thought it deserved a post. No, it’s not referring to your weird neighbor who has his telescope pointed at your living room window. He’s just a creep with a scope.
Topics: blog content
If you’ve decided to do a website redesign, good for you and welcome to the 90s Mr. Banks!
It’s not an easy task but it can be extremely rewarding when done right. It’s important not only to focus on the way your website will look, but how it will function and get your business new qualified leads.
While most companies slow down to digest their turkey and holiday cookies from November through December, the Mouse and Man team has been scurrying behind the scenes to complete one of our very important projects.